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Do You Have A Website? COOKIES: Why Does The Law Care About Cookies And What They Are?
Monday Yvonne spoke about why and how the law has changed, today she explains: WHAT IS A COOKIE? A cookie is a small file, typically of...
3 min read
Do You Have A Website? COOKIES: Why Has The Law Changed And How?
WHY HAS THE LAW CHANGED? The 2002 European Directive upon which the 2003 UK Privacy and Electronic Communications Regulations were based...
3 min read
Review: @hoosaid
“HooSaid is a social search engine that returns people instead of pages. Just type in a word, such as “food” to find real people related...
2 min read
Why Going Viral is a Necessity
Successful Viral Content is Easy! OPT gives you 10 reasons why viral marketing will work for your business, career or brand: If you write...
2 min read
Tweet Me Right…Don’t use Twitter for Self Promotion!
We are all guilty of it, yes, me too – but we (that will be the Royal we) must remind ourselves to use Twitter in the correct way. We...
2 min read
What can you learn from your competitors? Free Online PR (5 of 5)
It is fair to say that online pr is NOT the same as offline pr. The differences are significant. And it is important to learn that both...
1 min read
What can you learn from your competitors? Following Campaigns (4 of 5)
Work out who your power players are. The big boys. The ones that you look up to, the next level. Follow them closely, observe what tricks...
1 min read
What you can learn from your competitors? Collaboration (3 of 5)
The same goes for business. Until the turn of the century, collaboration was an unknown entity and I still believe that businesses could...
1 min read
What you can learn from your competitors? Groups and Networks (2 of 5)
It seems obvious, but instead of picking up the latest best seller before you visit the land of nod, mooch around the groups of your...
1 min read
What you can learn from your competitors? (1 of 5)
Take our peers for example, the business’s that are on the next level and above to you. And the ones that aren’t as good as you, that...
1 min read
One Giant Leap into Social Media Marketing – AVAILABLE NOW!
One Giant Leap into Social Media Marketing Hey guys, At last, my book is available on digital release from iBooks here’s the link! A...
1 min read
Facebook Pages App for iphone
We’ve been waiting for this for ages and although in its infancy – I’m sure that when developed a little more, it shall make life a lot...
1 min read
Building Your Brand Online..Part 5
It will go a long way to boost awareness and create your reputation that eventually clients will trust. So here are OPT’s last minute...
1 min read
Building Your Brand Online…Part 4
What does the future hold for branding online? We are in the cardinal age of utilising the digital branding concept. Ok, the big boys...
2 min read
One Giant Leap Into Social Media Marketing..
One Giant Leap into Social Media Marketing is the debut offering from Andrea Britton. Author of Online Pr Tips (@onlineprtips). A Book...
1 min read
Building Your Brand Online..Part 3
We know that we have the internet in front of us, which connects us to the rest of the globe, BUT never forget that once your presence is...
2 min read
Building Your Brand Online…Part 2
Exactly. Just start with a ‘Please’ or “Thank You!’. They go a long, long way. INTERACTING with people and becoming your own living brand...
2 min read
Building Your Brand Online..Part 1
Easier said than done right? Wrong! Your company, your ideas, your vision! Simple! Ok – maybe you’re working for someone else’s company...
2 min read
The Art of Self Promotion (5 of 5) Do you need inspiration?
Are you a great party guest? Do you get inundated with Christmas cards? Do people come to you for advice often? If you answered yes to...
2 min read
The Art of Self Promotion (4 of 5) Press Releases
Following are OPT tips to get you started but I think that a regular, updated press release can be beneficial to your business because it...
2 min read
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