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@pinterest…why we love it…
Well, unfortunately, I am about to give it a big old hand wave! Coming from my online pr angle, its a fabulously easy way of sharing. A...
1 min read


Crank up your Online Presence in 5 easy steps…
Here’s 5 easy ways to make sure you are doing all you can! Choose a USERNAME that you can use throughout all your social media channels,...
1 min read


10 Tips for Great Content Marketing
Now whether you are creating content to bring people back to your site, or whether you are building a brand online the ultimate goal is...
2 min read


3 Reasons Why small is BIG
You know, that time when all the stars aline and you feel something big is going to happen in your water. Well, not so much your water,...
2 min read


Three major Twitter Facts…Did you know…
If you follow number on Twitter is more than the number of people following you, you could harm your Twitter account’s SEO...
1 min read


Bloggers Unite!
Those that have been writing a blog for longer than 6 months will now realise that keeping your content, fresh, readable and interesting...
2 min read


How Often should you BLOG?
Obviously, depending on how much you know about traffic and the ins and outs of Google, you will be able to guess that the more you blog,...
2 min read


How do you follow your favourite blogs?
A short and sweet one today because it was my birthday yesterday and I can’t see. OPT want to know how you follow your fave blogs? and...
1 min read


Feedback and Social Media
Ebay has proved for many years now that feedback is not only an essential tool to gain trust and loyalty but it instills faith in the...
1 min read


The Best Social Media Channel for Complaints is…
TWITTER! Now, If you are looking for a good old moan then bore a friend or write a blog – but I will advise you that most won’t want to...
1 min read


Facebook Photo Tagging…WHY!?
Facebook say: “Photo tagging for Facebook Pages enables people to share richer stories with friends about the things they interact with...
1 min read


Do you have a Facebook page?..Read these tips!
So you have a Facebook page, but have you thought about doing any of these handy tips? Design a good product page (600X200 pixel photo)...
1 min read


what can your blog do for you?
Your blog as we have already ascertained (Building Your Brand Online) is another ambassador for your brand. So, if you are an...
2 min read


Personal Brand and Social Media…the facts
You have to be dedicated, analytical, read every day have a great track record and discuss the subject day in day out with everyone to...
2 min read


5 reasons why Retweets matter
When someone retweets you, your tweet will reach that person followers and so on. So if it is a good one and you get a good few people...
2 min read


Free Online PR Tips – Your USP
How did the company/idea start? How did you get it off the ground? What are your ups and downs to date? what do you think of your...
2 min read


OPT’s Top 5 online marketing campaigns…
1. http://www.eepybird.com/dcm1.html This is classic. 2 guys from the US decide to film the Mentos and Coke experiment and it...
1 min read


Marketing Plan – the basics
Monday, we talked about strategy vs plan. Today’s post is all about the plan and what it should include. This is based on a traditional...
3 min read


Social Media Overload?…Time for a Marketing Plan
Somebody asked me the other day, what the difference between a marketing strategy and a marketing plan. Well here’s my answer. The...
3 min read


Personable PR Rocks…
One couldn’t have a marketing blog without flagging this one up. Maybe you haven’t come across this one. I think this is one of the best...
1 min read
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